RefToken is the first decentralized affiliate marketing platform on the Ethereum blockchain. The project aims to connect developers of future blockchain-based applications with brands and marketers to help bring their projects to the general public. As the use of B2C (business-to-consumer) focused DApps (decentralized applications) grows, a critical issue emerges: companies that want to scale quickly need to gain users at a rate faster than the adoption of blockchain technology is expanding.
RefToken addresses this issue using smart contracts that facilitate the creation of trustworthy relationships between brands and affiliate partners without the need for external oversight. All data regarding sales and conversions are securely stored on the blockchain, enabling instant payments for completed transactions.
Merchants purchase tokens which are then held in escrow by RefToken to ensure sufficient financial coverage for paying affiliate partners for their services. A predetermined amount of tokens is instantly paid out to the affiliate partner's wallet upon each conversion.
The platform also plans to implement a rating and review system to encourage high performance among partners. Merchants can choose which affiliate partners to approve or reject for collaboration. This mechanism provides merchants with control over who promotes their products or services, thereby increasing the efficiency and quality of affiliate partnerships.
While specific details about RefToken's current status or advancements are not provided due to the knowledge cutoff, the description outlines its core functionality and objectives within the realm of decentralized affiliate marketing.
Where buy Ref?
- Bancor (V2)